Financial Aid Awarding Strategy

Data-informed awarding strategies built for enrollment and revenue goals.

Financial aid decisions shape enrollment outcomes, net revenue, and institutional positioning, but many awarding approaches evolve without a clear framework.

Awarding strategy is one of the most consequential levers institutions have. Decisions about discounting, leveraging, and packaging directly affect enrollment outcomes, net revenue, and institutional positioning. Yet many awarding approaches evolve incrementally over time without a clear framework or consistent evaluation.

We help institutions bring structure and intentionality to this work through analysis, modeling, and ongoing refinement, developing awarding strategies that are measurable, aligned with institutional priorities, and built to support both competitiveness and sustainability.

Financial Aid Awarding Strategy Offerings

  • Aid Leveraging Models and Predictive Analytics

  • Awarding Strategy Optimization

  • Discount Rate Optimization

  • Financial Aid Consulting and Support

  • Endowed Scholarship Management

  • Financial Aid Modeling and Simulation

  • Financial Aid Packaging Optimization

  • Interim Financial Aid Leadership

  • Net Price Calculator Development

  • Student Yield Optimization Through Financial Aid

Designed by Enrollment Leaders.

Built for Enrollment Growth.

Bill Mortimer, Jeanne Locarnini, and Rob Mirabile, Principals at Best Practice Solutions

Our Approach

Analyze

Every engagement begins with disciplined analysis of your enrollment, market, and financial aid data.

We examine the relationship between net price and enrollment likelihood across key segments and recruitment cycles, while assessing policies, processes, staffing, and compliance risks.

Design

We develop customized awarding and operational strategies aligned to your institutional profile, staff capacity, and enrollment goals.

This includes defining discounting approaches, forecasting headcount and net tuition revenue outcomes, and documenting processes for cross-office alignment.

Implement

With strategy defined, we work alongside your leadership and staff to integrate awarding plans, refine packaging rules, and align business processes.

We translate analysis into coordinated action, ensuring decisions are operationally feasible and institutionally sustainable.

Monitor & Refine

We establish KPI reporting, forecasting, and compliance monitoring to ensure performance is tracked and refined across recruitment cycles.

Over multiple cycles, this disciplined refinement strengthens enrollment outcomes and institutional health.

Meet the Team

What makes BPS different is not just what we know, it’s where that knowledge comes from.

Our team is made up of former enrollment leaders, financial aid directors, CRM administrators, and operational strategists who understand how institutions actually function. We know the complexity of balancing enrollment goals, staffing realities, student expectations, and institutional priorities because we’ve worked inside those environments ourselves.

That perspective shapes every engagement.

Amanda Steele Middleton, University of Delaware

Explore Our Services

Strategic Enrollment Management Planning & Assessment

Align your enrollment strategy with institutional goals through data-informed planning and actionable insight. We help institutions assess performance, model future scenarios, and build integrated strategies that drive sustainable enrollment growth and financial health.

Market Research & Brand Strategy

Stand out in a competitive market with a brand grounded in data and shaped by insight. We help institutions understand demand, evaluate positioning, and develop strategies that attract and resonate with the right students.

Financial Aid Consulting

Improve the effectiveness, compliance, and efficiency of your financial aid office. We partner with institutions to assess operations, strengthen policies, and equip teams with the tools and training needed to perform at a high level.

Slate Implementation & Optimization

Transform your Slate CRM into a powerful engine for enrollment success. From implementation to advanced optimization, we help you streamline workflows, improve data visibility, and empower your team to work smarter.

Admissions & Recruitment Consulting

Strengthen your recruitment strategy and improve conversion across the enrollment funnel. We help institutions enhance outreach, streamline processes, and create more effective, student-centered admissions experiences.

Interim Staffing

Fill critical gaps and build long-term capability with experienced enrollment professionals. Whether providing interim leadership or developing your team’s skills, we help ensure continuity, stability, and growth.