Admissions & Recruitment Consulting

Strong enrollment outcomes don’t happen by chance.

They’re the result of intentional strategy, disciplined execution, and continuous refinement.

BPS partners with institutions to strengthen every stage of the admissions and recruitment process, from early outreach through enrollment. We help you better understand your pipeline, improve engagement with prospective students, and convert more applicants into enrolled students, all while aligning strategy with staff capacity and institutional goals.

Admissions & Recruitment Offerings

  • Assessment (Admissions, Operations, Marketing)

  • Admissions Strategy & Management

  • Admissions Operations Support

  • Enrollment Funnel Analysis and Optimization

  • Enrollment Marketing & Communications

  • Graduate and Professional Program Recruitment

  • New Student Onboarding

  • Recruitment Strategy

  • Search Strategy and Name Acquisition

  • Staff Structure and Role Alignment

  • Territory Management and Strategy

  • Transfer and Adult Student Recruitment Strategy

  • Visit Experience

Designed by Enrollment Leaders.

Built for Enrollment Growth.

Bill Mortimer, Jeanne Locarnini, and Rob Mirabile, Principals at Best Practice Solutions

Our Approach

Analyze

Our team takes a close look at how your enrollment operation is performing today.

Before making recommendations, we review recruitment strategy, funnel performance, communication practices, staffing structure, and operational workflows to understand what’s working, and what’s getting in the way.

The goal is simple: identify opportunities to improve efficiency, strengthen engagement, and increase enrollment outcomes.

Design

No two institutions recruit the same way, and your strategy shouldn’t feel generic.

We create customized enrollment and admissions plans aligned with your goals, market position, and internal capacity. From funnel optimization and outreach planning to communication strategy and recruitment priorities, we design approaches that are both strategic and practical.

Implement

Execution is where strategy becomes impact.

We partner directly with your team to refine processes, improve campaigns, strengthen event strategy, and streamline communication workflows. Every step is focused on helping your staff work more effectively while creating a better experience for prospective students.

Monitor & Refine

Sustainable enrollment growth requires continuous evaluation.

We help institutions establish meaningful KPIs, reporting frameworks, and performance review processes that create visibility across the recruitment cycle. By monitoring results and refining tactics over time, we help teams improve conversion, strengthen yield, and make smarter enrollment decisions.

Meet the Team

What makes BPS different is not just what we know, it’s where that knowledge comes from.

Our team is made up of former enrollment leaders, financial aid directors, CRM administrators, and operational strategists who understand how institutions actually function. We know the complexity of balancing enrollment goals, staffing realities, student expectations, and institutional priorities because we’ve worked inside those environments ourselves.

That perspective shapes every engagement.

“I have been grateful to be part of such an experienced, thoughtful, and mission-driven group of professionals. The way you approach Enrollment Management—with integrity, collaboration, healthy team dynamics, and an unwavering commitment to doing the work well, has been both inspiring and grounding. You set a standard that reflects not only professional excellence, but genuine care for people and institutions.”

— Assistant Vice President of Enrollment Management

Strategic Enrollment Management Planning & Assessment

Align your enrollment strategy with institutional goals through data-informed planning and actionable insight. We help institutions assess performance, model future scenarios, and build integrated strategies that drive sustainable enrollment growth and financial health.

Explore Our Services

Market Research & Brand Strategy

Stand out in a competitive market with a brand grounded in data and shaped by insight. We help institutions understand demand, evaluate positioning, and develop strategies that attract and resonate with the right students.

Financial Aid Awarding Strategy

Leverage financial aid as a strategic driver of enrollment and revenue. We design and refine awarding strategies that improve yield, optimize discount rates, and support institutional goals.

Financial Aid Consulting

Improve the effectiveness, compliance, and efficiency of your financial aid office. We partner with institutions to assess operations, strengthen policies, and equip teams with the tools and training needed to perform at a high level.

Slate Implementation & Optimization

Transform your Slate CRM into a powerful engine for enrollment success. From implementation to advanced optimization, we help you streamline workflows, improve data visibility, and empower your team to work smarter.

Interim Staffing

Fill critical gaps and build long-term capability with experienced enrollment professionals. Whether providing interim leadership or developing your team’s skills, we help ensure continuity, stability, and growth.