Institutional Positioning & Strategic Enrollment Partnership
Collaborative partners in enrollment management consulting enhancing market demand, enrollment resilience, and financial strength.
We don’t just advise.
We execute.
Our team of expert practitioners has led admissions, financial aid, and enrollment operations from inside colleges and universities. We understand the pressure you face because we’ve carried it ourselves. When you work with BPS, you gain hands-on partners who bring deep expertise in strategic enrollment management and execution, embedding with your team to drive real, measurable results.
Our Approach
INSIGHT
See your markets, audiences, and performance with clarity.
Through higher education market research, data analysis, and operational assessment, we uncover the insights needed to make informed, confident decisions about where to focus and how to grow.
STRATEGY
Translate evidence into strategy.
We help institutions define their market position, enrollment and revenue goals, and the pathways to achieve them. Our tailored, data-driven strategic enrollment plans align institutional ambition with market opportunity and operational capacity.
EXECUTION
Put strategy into action.
From financial aid modeling and admissions operations to process improvement and systems design, we bring the expertise and bandwidth to implement solutions that drive measurable results and lasting improvement.
CAPACITY BUILDING
Build institutional strength that endures.
By training teams, embedding new tools and frameworks, providing interim staffing, and offering ongoing consultation, we prepare clients for sustained progress and long-term enrollment success long after a project ends.
Our Services
Higher Education Market Research & Brand Strategy
Understanding your market position is key to successful enrollment management. We ask the right questions, surface what truly moves the needle, and empower data-driven strategy across your institution.
Enrollment Strategy Consulting & Operational Support
We help institutions clarify what’s driving (or blocking) their enrollment outcomes—and execute on what matters most. We build practical, sustainable enrollment management plans, and then we help you execute.
Financial Aid Consulting & Office Support
Through a combination of assessment, interim staffing, and systems support, we help institutions build financial aid functions that are compliant, sustainable, and positioned to improve yield and access.
Slate Consulting & Operational Support
We build institutional capacity from the inside out. Our team strengthens cross-functional coordination, aligns enrollment priorities across departments, and equips staff with the skills and systems to lead effectively.
Flexible Engagement Models Built Around Your Needs
Whether you need a strategic partner or targeted support, we meet you where you are.
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Align strategy and execution for long-term transformation. Examples include Enrollment Realignment, Strategic Enrollment Management Planning and Execution, and Brand Perception Enhancement.
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One-off services to meet your immediate needs. Examples include Market Research, Office Assessments, and Slate Support.
Trusted by Higher Education Leaders
“I honestly cannot imagine the last year without the support of BPS. They really are now a member of the Mary Baldwin team.”
– Melissa Martin | Director of Enrollment Marketing
Why Best Practice Solutions?
We Do
→ Take the time to understand your institution
→ Roll up our sleeves and work alongside you
→ Design and execute customized solutions
→ Share our deep practitioner expertise
→ Challenge you to solve the right problem
→ Strengthen your staff and improve capacity
We Do Not
X Assume we have all the answers from the start
X Consult on strategy from the sidelines
X Offer cookie-cutter solutions
X Outsource complex work to inexperienced staff
X Over-engineer technical solutions
X Build systems your staff can’t own and maintain
Our Clients
The Symposium
This annual two-day event brings together a curated group of industry leaders and experts to share insights, discuss emerging trends, and collaborate on innovative solutions. Designed specifically for enrollment management and financial aid professionals, the symposium offers a valuable opportunity to enhance skills, gain actionable knowledge, and build meaningful professional connections.
Invest in long-term financial strength.
Ready to strengthen enrollment and revenue outcomes, optimize operations, and elevate team performance? BPS works alongside you to implement strategies grounded in market insight, ensuring you have the tools, systems, and expertise for sustained institutional health.